Rethink marketing.

Reclaim results.

Strategy that aligns operations, marketing, and the bottom line.

For Owners
For Suppliers

Strategy + Research + Execution

We work at the intersection of marketing, operations, and business intelligence, trading chaos for clarity and inertia for impact. We don’t just come up with the big ideas; we see you through them and measure their success.

About

Solutions and Services

  • Fractional Marketing Leadership

    Creating and fostering successful partnerships by unifying KPIs, expectations, and goals. A seasoned “get-it-done”-er who can work cross-functionally to achieve organizational success.

  • GTM + Marketing Strategy

    Developing and launching ground-up marketing campaigns for both new and existing assets. Defining a dynamic KPI roadmap to measure success. Ensuring business goals are met on time and on budget.

  • PropTech Expertise and Execution

    Vetting, selecting, onboarding, and measuring the success of SaaS solutions; determining what technologies an organization needs and how to fit new solutions into existing tech stacks.

  • Sales Enablement & Lead Optimization

    Identifying the stress points where marketing, sales, and operations meet; creating long-term solutions for a more integrated and seamless customer experience.

  • "An expert in marketing and report analysis... I highly recommend working with Lauren as she has a strong business sense."

    Beka Hardt, Senior Team Manager, Media Strategy

  • "In addition to extensive marketing and digital marketing expertise, Lauren has excellent business instincts and is incredibly sharp and strategic."

    Sr. Vice President, Asset Management

  • "[Lauren] is truly a value to the multifamily industry and someone I would jump at the opportunity to work with anytime."

    Lindsay Cafua, Property Manager

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